Apple’s Success - From Its’ Hardware or Software?


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This is the question that Forbes brought up in a recent article. Its’ resounding answer was, software. According to the Forbe’s article almost all of Apple’s success can be racked up to its’ intuitive, and user friendly software.

In the article, by Brian Caulfield he explains the simplicity of Apple’s software success, “Apple’s best products mix the curb appeal of a Lamborghini with easy-to-drive friendliness of a Honda Accord.”

Another indicator from the article about how Apple’s success stemmed from software, was a look at their hardware. Caulfield explains that the hardware that’s present in Macs isn’t all that different from PCs. He then goes on to talk about how Mac’s OS X is very user friendly, and actually pretty to look at.

I definitely agree that Apple’s software has had a lot to with the recent success. Heck, the two programs I use most on my PC are Apple programs (iTunes and the new version of Safari). But I believe that Apple’s most recent success originated from their success of the iPod. It was this little device that really brought Apple’s offerings to the limelight. Before the iPod, Apple products were deemed the quirky devices used by your eccentric neighbor. While I’ll more than likely be bashed for this view, it’s how I perceived it to happen. So what do you think is the reasons behind Apple’s recent success, feel free to leave your comments below.

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