Helping iTunes Get More Movies
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Today on Reuters, I read this:
Chief Executive Robert Iger said on Tuesday the company sold 125,000 movie downloads worth $1 million in revenue through Apple Computer Inc.’s iTunes online music store during the offering’s first week.
Announcements like this are key to getting more movies in the iTunes Media Store.
Remember when the TV shows were first introduced, there were only a few there. But, as Apple announced how many have been sold, the other networks were becoming impressed. Also, shows like NBC’s The Office had a very large boost in it’s popularity thanks to being one of the first shows available in iTunes. This also got the attention of other networks.
We know the story from here. All the other networks wanted a piece of the pie and the TV Shows came pouring in. Now we have choice.
And here we are in the beginning again. We only have 75 movies in the store. Disney is the only studio to throw their hand in. Others are waiting for good news.
What’s the point of this post? I’m encouraging you to kick in. If you have a spare ten bucks, take a look at the available movies and see if there is one that interests you. If nothing else, it is interesting to see the process. I picked up Annapolis and pre-ordered Pirates 2. Both great movies.
I really believe that if everyone does their part now, the numbers will be impressive when announced and the other studios will be forced to listen. That means more movie choices for us.
(Can you digg it?)
September 19th, 2006 at 12:26 pm
I’m a big fan of the FreeMac*.* sites but I have to say I can’t agree with you on this one. Encouranging people to spend money downloading movies just so that “the other studios will be forced to listen” is silly. Apple’s movie download service will ultimately succeed or fail on its own merits; either people will use it or they won’t. If it works (and let’s face it, it probably will), then the other studios will eventually come on board.
But even if movies were available for download here in Canada, I wouldn’t buy one to watch on my computer monitor. Once the set-top box is released, I’ll consider buying into this system, but not before. And I’m certainly not going to give Apple a freebie just to show my support. They already get 90 percent of my computer component dollars! If they build it, we will come.
September 19th, 2006 at 12:59 pm
Peter, fair points. But I’m not doing it to offer “Apple a freebie”, I’m doing it so I can have more choices in the movie store. I want other studios to sign up.
September 19th, 2006 at 3:58 pm
In the UK we’re still waiting for TV Shows; either Apple aren’t trying hard enough, the studios are tied into some sort of exclusive distribution agreements, or they just aren’t listening! I’m very happy at Steve’s announcement to get movies going international next year though; there is hope yet!
The only problem I can see with TV Shows in the UK is the BBC programs, and the fact that I’ve already paid for them! I don’t know if you guys on the other side of the pond know, but we MUST pay a TV license (about £130), and all the money goes to fund the BBC. This doesn’t stop them releasing shows on DVD though (which, obviously, must be paid for again!), so I don’t know if that situation poses a problem for online sales and distribution.
UK TV Shows in 2007? Please?
September 20th, 2006 at 10:40 am
When Apple makes it so that I can import my old DVD’s and I have room on my HD’s for such a place for movies, I’ll consider building a movie library on my computer. Otherwise, Netflix is my choice for movies. Movies I tend to BUY are the overflows from the rental stores who tend to sell their used movies in the range of $5 each.