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It was released by Apple, that iTune was the #2 music retailer in the US. Any sports fan knows that #2’s are never remembered, as people can barely remember the loser of the Superbowl the year prior. While iTunes may have been beaten out by Wal-Mart in 2007, analysts are predicting a different outcome in 2008.

iTunes as of now has over 50 million customers, and has sold over four billion songs. As the dispersal of music is changing, from physical CDs to downloads it’s only looking like clear blue skies for Apple in the coming year. The president of NPD’s music division has made the prediction that iTunes will easily surpass Wal-Mart this year. Russ Crupnick comments on the state of music media, “Digital sales were up close to 50 percent and CD sales were down 20 percent last year”.

A full report from the NPD can be viewed here.

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