You talk to pretty much any photographer, and they’ll tell you that Mac computers are the way to go. The screens for Macs tend to provide a better color palette. The interface provides a better workspace than PCs. New software being released by Hasselblad, will make your image processing an even better experience.

The new software is called “Phocus” and it’s looking to be the “Ultimate Image Processing Tool”. Hasselbrad promises some of the best image quality around, in terms of processing. Here are a few features to look out for if you make a Phocus purchase:

The new Phocus RAW processor provides the ultimate in processing quality for Hasselblad digital images, including:

* Digital lens corrections for color aberration, distortion and vignetting (DAC I, II, and III)
* Hasselblad Natural Color Solution for perfect colors
* Moiré removal directly upon raw data, preserving image detail

New Camera Controls
Phocus also provides special extended controls with which to operate your Hasselblad camera. These features, such as live video for easier shot set-up and workflow, or the ability to control the lens drive for focusing when the camera is in a remote position or when the digital capture unit is mounted on a view camera, bring an entirely new level of flexibility to the way you shoot.

Posted in Software |